W Aspen

With a history rooted in a silver mining town, Aspen makes a jaw-dropping impact on everyone. From it’s first residents, the Ute Indians, to the silver miners of the late 19th century, to the swinging 70’s hippies and their hip celebrity friends, to the current crop of jet setting billionaires. Primely situated in a remote area of the high Rocky Mountains (albeit with a private airport), Aspen sits at a heady altitude, both geographically and socially. Small in size but big in cultural currency, Aspen is the undisputed it spot of the West, driving a social impact which has made it an iconic destination for the global Jet set. W Aspen’s ‘sky is the limit’ mentality remixes alpine luxury with bold adventure, Aspen high society life with the towns authentic roots, and vibrant energy with expert Whatever/Whenever service. Welcome.