Stay where louder-than-life Soho mixes with the glitzy West End. Plugged in to the pulse of the capital’s energetic social scene, W London - Leicester Square a 5-star luxury hotel in Soho owns the night and day mash-up that defines the city.

Tune-in to a contradictory lifestyle of relaxation and partying in one of the 192 luxury guestrooms or suites in London, suited and booted in playful design from the city’s ultimate fashion disrupter, Jack Irving. Open-plan living and super stylish design go hand-in-hand with bold colours that highlight Rule Britannia, alongside lacquered finishes, wall-to-wall mirrors and shape shifting vanity/work desks to fulfil everyday multitasking needs. Soak up relaxation in the sleek bathroom, with rainforest shower, luxe Bliss® Spa products and extra fluffy bathrobes and slippers. Each crash pad comes with sleep-easy signature W beds decked out with pillow-top mattress, 350-thread-count sheets and a goose down duvet and pillows.

When it comes to technology, it’s all about you. Experience the most advanced in-room technology where taste and desire are controlled from the swipe of an iPad. Rule your stay right from check-in and control the in-room temperature, lighting, media and personal streaming services whilst raising a glass from the well-stocked MixBar. Technology has never been so extra. For anything else Whatever/Whenever® service caters to your every whim.

Whose guest rooms are smoke-free? This W Hotel offers a flirty, fun, fresh experience.

Experience the luxury of our 5-star hotel

  • Playful design from the city’s ultimate fashion disrupter, Jack Irving

  • Control the In-room experience from the swipe of an iPad from mood lighting to in-room dining

  • Soak up relaxation in our sleek bathrooms with rainforest shower and luxe Bliss® Spa products

  • Floor-to-ceiling windows give a spectacular view of the city

  • W's legendary Whatever/Whenever® service provides a 24-hour concierge

  • All guests receive complimentary access to FIT gym with state-of-the-art machinery

  • This hotel has a smoke-free policy

W London Presents The Vinyl & Britpop Collection

Stay & Spin

From the comfort of your room enjoy insider access to a diverse mix of sounds.

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Walk Out Wardrobe

Designer Wardrobe Room Service

Don't Have The Right Outfit? Don't be caught off-guard.

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